“Fashion has become the most popular and representative artistic medium of the 21st century,” fashion curator Maria Luisa Frisa stated boldly, during the press conference introducing Museo Poldi Pezzoli’s latest exhibition on Italian fashion. Yet, if fashion is the most popular and representative medium of our time, how can we give garments the right amount of importance for them to carry a message to future generations? It is with this thought in mind that the renowned curator and head of Fashion College IUAV proposed the idea behind the exhibition she curated with the help of exhibition-maker Judith Clark and former Editor-In-Chief of W Magazine Stefano Tonchi. Sponsored by Italy’s Camera Nazionale Della Moda, the exhibit officially opened today at Milan’s Museo Poldi Pezzoli, the iconic house-museum a stone’s throw from La Scala and Via Montenapoleone. Taking Italo Calvino’s Six Memos For The Next Millennium as a starting point, the curators aimed at exploring what the relationship between fashion and museums is today. Can it be considered a scientific and poetic practice and, therefore, a naturally literary one?